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Wednesday, Mar 8, 2017

ZUMC NEWS > ZUMC CAMPUS & COMMUNITY

ZUMC Party Secretary Yang Liping inspects All Media Centre

7 March 2017 ZUMC Party Secretary Yang Liping made a tour of inspection of All Media Centre


Mar,8,2017

By Michael Zhou │ Edited by Emily Wong

English translation provided by BC-English Editorial Group

On the afternoon of March 7 2017, Yang Liping, current ZUMC Party Secretary of CPC, accompanied by Ye Mengdi, Head of ZUMC All Media Centre and Chen Linbin, Head of ZUMC President’s Office, made a tour of inspection of ZUMC All Media Centre for a detailed understanding of the Centre. During her inspection of the Centre, she examined the studio of Future Star Radio, All Media Combo Lab, the Broadcast Training Base and cordially held a face-to-face conversation with the teachers and students of the Centre. Ye Mengdi introduced and reported the current development of the Centre.

The establishment of ZUMC's All Media Centre is to implement the requirements of the party's management of the media, is the objective needs of the integration of the development of the mainstream media, is an important way to cultivate the whole media talent, and is to strengthen foreign exchange and display window. At present, the centre, under the jurisdiction of eight media organizations, is responsible for the general secretary Xi Jinping’s instruction on the public opinion of news work by carrying out his "48 words" policy and "four principles" for journalists as the guiding ideology, for publicity, media operations, personnel training and social services, and gives full play to optimize communication and strengthen the training, improve service show, fusion function, with  its goal to create campus cultural landmarks, heights, and become the first national and world university level communication platform. At the same time, he also raised the problems in personnel, equipment, policies and other aspects since the establishment of the centre.

Yang Liping carefully watched the introduction video of the Centre and listened to the students' report of work experience. She instructed that in the Internet era of intelligence, all media will reshape the people and media, and the information of the relationship will bring about changes in all aspects of the organization form, life style, product form, and communication technology, and will subvert and reconstruct the new ecological media, and its importance is self-evident.

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